Articles & Case Studies

Mobile advertising reports – where to look for eCPMs and other mobile app ad monetization metrics in 2024?

Discover the top four reports and indexes that you should monitor as a mobile app developer who monetizes with ads. Our comprehensive guide provides all the information you need to stay up-to-date!

Read more

How to optimize the bidding ad networks for mobile apps

Find out how not to sell your ad inventory for too low bids – get familiar with optimizing minimum eCPM floors on AppLovin MAX and Unity® LevelPlay mediations.

Read more

Introducing automation of waterfall management within an extensive T-Bull’s game portfolio

Discover how the automation of waterfall management of T-Bull’s extensive mobile game portfolio has increased monetization efficiency.

Read more

User stickiness for mobile apps – how to engage more users

Discover how to keep users coming back to your app, ensuring your product’s success in the competitive mobile landscape.

Read more

Lower mobile ads eCPM – a new reality?

Across the globe, mobile app developers are experiencing a decline in eCPM. Is there a particular reason behind this phenomenon?

Read more

What is ASO (App Store Optimization)?

Have you ever come across the term of App Store Optimization? Explore our tips and recommended tools for optimizing your position in app store rankings.

Read more

Ready to earn more from your ads?

Get a full month of FREE TRIAL now!

Get started